fbtechreview.comJUNE 20196JANUARY - 2019EDITORIALEDITORIAL STAFFAva GarciaDavies MedowsJohnson Heller Joshua Parkersales@fbtechreview.comeditor@fbtechreview.commarketing@fbtechreview.comEmailVISUALIZERSOlivia SmithDevid Parker*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staffMANAGING EDITORKevin LoboSizzling with Competitive FlavorsThe restaurant business has always been hypercompetitive, which makes finding new ways to reduce operational expenses and elevating customer loyalty a top priority. While the advancements in restaurant management software have significantly cut down food wastage, and hyper-local sourcing, customers expect complete ingredient transparency of the meals being served. That being said, the restaurant management teams will have to stay on their toes to construct new strategies and cope with the ever-changing customer expectations. Sure, the technology companies are playing their part in educating the owners on how technology can simplify different facets of restaurant operations. What managers now need is a robust software or point of sale (PoS) system that can truly ameliorate restaurant management and brand value.Restaurant owners can have a sigh of relief with a holistic end-to-end management system, which allows them to retain their focus on the restaurant's core functional strength--efficiency of the kitchen staff. With an adequate end-to-end restaurant management system in hand, the benefits of improved workforce productivity and profits don't trail far behind, and neither does customer retention. In addition to reaping the profits of a streamlined operation, owners are looking to mastering the art of the `perfect' restaurant menu management software. Gone are those days of traditional paper-based menus, e-menu is the new norm. These interactive menus optimize the way customers place their orders, or the restaurants changing their menus, all with a few clicks.Besides this paradigm shift, the abrupt rise of food aggregating apps has been a boon and bane to the food and beverage industry. While the restaurants look at food aggregators as alternate sources of revenue, the customers browse their apps for the best offers or discounts rather than the brand. The management must ensure their restaurants maintain competitive pricing of the menu not only to attract more customers but also increase customer loyalty and sustain brand value. Moreover, these food aggregator apps are presenting an opportunity for restaurants to strengthen their digital presence. The restaurant owners must associate themselves with top-notch management software companies to effectively connect their brands with the customers.As today's market is brimming with numerous restaurant management software providers to choose from, leafing through this special edition will allow strategic planners and restaurant owners to gear up for the future of the food and beverage industry.Food & Beverage Technology Review Visit www.fbtechreview.comCopyright © 2019 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.JUNE - 24 - 2019, Vol - 02, Issue - 03 Published by ValleyMedia, Inc. TO SUBSCRIBE TOKevin LoboManaging Editoreditor@fbtechreview.comVian Isaac
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