fbtechreview.comNOVEMBER 20248in myviewFrom my point of view regarding trends, we must consider those trends related to the products themselves, as well as those associated with the production and supply chain. From the perspective of the demand for new foods and beverages, in my opinion, the trends at this moment respond to three main guidelines: first, foods with specific sensory characteristics and better nutritional contributions; second, foods of sustainable origin and third, the effort towards the greater availability of food to combat the hunger and scarcity that are expected for the future. Certainly, it is nothing new that the focus remains on looking for tasty food alternatives that generate pleasure, the difference is that today the attribute of "healthy" is very important, for example, food that combats the tendency of suffering from chronic non-communicable diseases (NCDs) or, better yet, food with positive effects on human health. Examples of this are minimally processed or natural foods and ingredients that fit very well with the trend in the increase of "Flexitarian" consumers. These consumers are not completely vegetarian, but consciously TRENDS IN THE FOOD AND BEVERAGES INDUSTRYBY PABLO SANHUEZA CASTRO, CORPORATE MANAGER OF QUALITY, SAFETY AND OPERATIONAL EXCELLENCE, EMPRESAS IANSAPablo Sanhueza Castro
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