Smart Technologies Transforming the Beverage Industry

Smart technologies are on the rise across the beverage industry as digital applications grow more connected and automation promises market-wide change.

Fremont, CA: Smart technology will become more vital for boosting efficiency in drinks manufacturing, tracing products at every stage of the supply chain, and marketing products to a growing tech-savvy customer base as beverage companies face growing pressure in the future. Smart technologies are ushering beverages into a new digital era, from smart manufacturing to artificial intelligence-driven robots.

Some prominent technologies that are changing the beverage industry are:

• Big data

When it comes to boosting insights across the supply chain, big data may be a massive driver for the beverage industry. Enterprise resource planning software is being developed to give businesses an online platform that aggregates real-time data and assists them in determining the best ways to optimize the production of soft drinks, smoothies, alcohol, and other beverages.

• Smart packaging

Every year, the food and beverage sectors lose billions of dollars due to cases when products are purposefully mislabeled, diluted, or tampered with before reaching customers. Smart packaging solutions are becoming more popular to assist companies in tracking the validity of their products along the supply chain. Smart technologies are also being used by beverage companies to sell their products. Devils Backbone, which is owned by Anheuser-Busch InBev, is experimenting with augmented reality on packaging for three of its beer brands. Consumers may use their smartphone camera to view a 3D representation of packaging characteristics using a new application.

• AI and robotic bartenders

AI allows computers to receive data and make judgments, which is a huge benefit to the beverages sector supply chain. However, AI-enabled technology is being tested in a variety of unusual ways. However, from a consumer and hospitality standpoint, AI can offer drinks a new lease on life.

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